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When the product gets complicated, bring us in.
Hands-on product advisory for beauty founders and product teams working through decisions between idea, formulation, and launch.
ADVISORY SUPPORT
Three primary areas. Deep expertise.
Regulatory issues often come up late. We help review claims, labelling and compliance before changes get expensive.
An ingredient can sound perfect on paper and still be wrong for your product. We review your ingredients, how they fit the formula, and what could work better.
Whether you’re refining an existing formula or starting from scratch, we help you see the bigger picture, prioritise what matters, and know what to take back to your manufacturer.
Claims and Labelling
Regulation and compliance
Certifications
Product documentation
Testing, and safety
Import/ Export regulatory process
Ingredient suitability & function
Alternative ingredient assessment
Claims & ingredient alignment
Ingredient & supplier documentation
Ingredient restrictions & permitted levels
Formula review
Performance & stability
Formula optimisation
Manufacturer vetting & evaluation
MOQ & production planning
Formula–claim alignment
AUXILARY SUPPORT
More expert support for your product journey.
We also support founders and brand teams with connected areas that often come up during product development.
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Guidance on salon and professional product development, positioning, and go-to-market considerations.
Support on intellectual property strategy including trademarks, design, copyrights, patents, and product innovation protection.
Specifically for luxury ranged beauty products including brand identity, positioning, and go-to-market.
For tech-forward brands, guidance on identifying and integrating the right AI and tech tools across product and consumer experience.
You don't need to know exactly what you need. Just get us the question.
HOW WE WORK
Choose the level of support you need.
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WHY US
We’ve spent years across formulation, compliance, labs and brands — seeing how one decision can affect everything that comes after it.
17+ years
Formulation. Compliance. Manufacturing.
8+ years
Products. Startups.
Beauty tech.
India. EU. USA. UK